Simple Marketing Strategies for the Non-Techie Homeschool Creator
Oct 07, 2024I hear you loud and clear—technology can feel overwhelming! If you’re a homeschool creator who doesn’t consider yourself “tech-savvy,” you might be worried that marketing your amazing resources is out of reach. But I'm here to let you know that's not true! You don’t need to be a tech wizard to successfully market your homeschool products, you just need to find your groove with some simple marketing strategies and hit the ground running.
Let’s chat about some non-techie, simple marketing strategies that will help you connect with your audience and promote your resources without the tech headaches. Ready?
1. Leverage Social Media
Social media is a powerful marketing tool, and you don’t need to be a tech guru to use it! Platforms like Facebook and Instagram are user-friendly and perfect for sharing your homeschool resources. You can start by:
- Creating Eye-Catching Posts: Use the done-for-you Canva templates inside of the Creator Clubhouse. No design degree needed! (Get this pack free right now!)
- Joining Homeschool Groups: Engage with other homeschool families by joining Facebook groups and sharing your insights or answering questions. Building relationships is a great way to promote your products naturally.
2. Word-of-Mouth Marketing: Your Best Friend!
Never underestimate the power of word-of-mouth! Encourage your current customers to share your resources with friends and family. You can also ask them for testimonials to showcase on your website or social media. This is a simple marketing strategy that will knock it out of the park every time!
3. Start an Email List
It sounds techie, but with the right tools it's totally not! 🥳
To find the right tools and guidance, you just need to hang out with an email marketing nerd every once in a while... Oh! That's me! 🙋♀️🤭
My favorite email marketing tool? Flodesk. Click here to save 50% OFF your entire first year!
Flodesk is super user-friendly! The email editor is drag-and-drop, which allows for easy customization. You're going to love it! Plus, their plan is very affordable - and you get unlimited everything!
4. Networking with Other Homeschool Creators
Connecting with fellow homeschool creators is about one of the most simple marketing strategies out there! Especially when you find some really great homeschool creators who love to support one another (Hint: The Creator Clubhouse is full of them!)
Collaborating doesn’t require fancy tech skills and can open up new opportunities for everyone involved - here's some fun, non-techie ideas to get you started:
- Co-host Webinars or Workshops: Team up with other creators to host free workshops for the homeschool community. This not only showcases your expertise but also allows you to tap into each other’s audiences. Hop on a Zoom call to keep the tech super low.
- Join Online Communities: Engage in forums or groups for homeschool creators (like the Creator Clubhouse!) These spaces are fantastic for sharing tips, asking questions, and learning from one another without any tech barriers!
5. Keep Your Content Simple
Sometimes, less is more! You don’t need complex graphics or fancy videos to market your products effectively. Focus on authenticity instead- that will speak louder than any fancy graphic out there in this day and age.
- Share Your Journey: Post about your experiences as a homeschool creator.
- Create Simple Blog Posts: Write easy-to-follow blog posts that offer valuable insights or tips for other homeschoolers. This positions you as an authority without the need for advanced tech skills.
By focusing on simple marketing strategies like these and staying true to your authentic voice, you can effectively promote your homeschool resources without feeling overwhelmed.
So, which of these simple marketing strategies will you try first?